Presenting the world’s first “Create & Collect To Earn” NFT Marketplace

Zora Labs
2 min readDec 29, 2021

Zora Labs is launching Xana — A low fee NFT marketplace that rewards buyer and sellers. Since rebranding to Zora Labs, we promised to introduce new products that enhance the value for Zora token holders and we believe the Xana marketplace is a perfect portfolio product to accomplish that mission.


Unibond was our first NFT platform for financial assets and we have worked tirelessly to improve The Graph’s performance while enhancing the experience for our users. Our next product Xana will complement Unibond and we will give Zora holders a one-time airdrop of Xana tokens within a week of a snapshot on Dec. 31st 2021. There will be 10 million Xana issued and Zora holders will receive 1000 to 1 based on their ownership of Zora.

You can review the following Xana Mainnet contracts:

  1. Ethereum Transaction Hash (Txhash) Details | Etherscan
  2. Ethereum Transaction Hash (Txhash) Details | Etherscan
  3. Ethereum Transaction Hash (Txhash) Details | Etherscan
  4. Ethereum Transaction Hash (Txhash) Details | Etherscan

Once airdrop is completed, Xana ( will go live and allow buyers and sellers to earn tokens immediately.


Create & Collect to Earn” is a new opportunity for NFT content creators and collectors to incentivize the usage of our platform. The team will continue building an NFT ecosystem with a focus on financial NFTs at Unibond and traditional NFTs at Xana. Fees from Unibond will be remain with Zora token holders along with fees issued from Xana going to Xana token holders.

Xana token will be issued to buyers & sellers of the NFT platform for any completed transaction. 1.5% will be rewarded to the buyer along with 1.5% distributed to the seller. This will make Xana the first NFT marketplace to provide incentives for using it. Holders will also get early access to NFT drops.

Zora Labs is excited to innovate and incentivize marketplace participation with a new product that now positions the project to cover a wide spectrum of NFT use cases including art & collectibles, utility and sports. Much like SushiSwap was able to reward holders and enhance the DEX experience with a non-VC backed product that was embraced by a supportive community, Zora Labs aims to do the same with artion-based open-sourced Xana.

About Zora Labs

We are building a NFT ecosystem that empowers users with the data, tools and capital to be competitive in global decentralized financial markets. The team behind Zora Labs has developed many innovative blockchain products and is committed to delivering NFT products such as the world’s first fNFT Marketplace Unibond and industry’s first “Create & Collect to Earn” Marketplace Xana.

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